Most photographers have some kind of web presence to display their wares and for professional photographers this is their shop window. That, however, is only half the battle and the real hard work comes in achieving high Google rankings. First page has to be the goal but certainly the top 20 is achievable if you apply a common sense approach.
Here are a few tips:
- Make sure that you have some kind of content – management system (CMS) viz, WordPress;
- make sure that there is a search engine optimisation plugin installed – All in One SEO or Yoast are both excellent;
- give your images relevant titles;
- add descriptions and tags to all photographs in your galleries;
- register site with Google Webmaster Tools;
- install a Google sitemap;
- Above all, add new content regularly.
These are just a few SEO tips that will help you to greater search engine visibility.
If in doubt ask anSEO professional who understands the photography market. You might be pleasantly surprised how good your ROI will be.
If in doubt ask anSEO professional who understands the photography market. You might be pleasantly surprised how good your ROI will be.